If collection config was not passed as part of the chaincode,
the error message was not clear.

This CR improves the error message, and provides corrective
guidance, written to make sense for both the old lifecycle (instantiate)
and new lifecycle (definition) terminology.

Change-Id: I30044361972d84f41b91df11ac705c6c1b5a6b1d
Signed-off-by: David Enyeart <enyeart@us.ibm.com>